11 OCT 2018
TITILOLA ALABI - HEAD, POLICY AND PUBLIC AFFAIRS
A quote that describes you
‘’Create the highest grandest vision possible for your life, because you become what you believe’’ – Oprah Winfrey
Which of the Guinness Nigeria values resonates more closely to you? and why?
That will be the ‘’ freedom to succeed’’. It exemplifies the true entrepreneurial spirit that drives our business and how that provides an opportunity for each employee to truly express themselves in their role.
Which is your best Guinness Nigeria brand? And why?
Oh… definitely, Dubic Malt. The rich silky taste is undeniable, it sets it apart from other drinks in its category.
How would you describe the work culture & environment?
Two words. Extremely fast paced and exciting!
Why did you join GN and how would you describe a career in Guinness?
I joined Guinness because of its strong reputation as one of the best places to work and my journey so far has been interesting. It’s also been a learning curve as I had various opportunities to work and collaborate on projects outside Sustainability.
What do you think about our Sustainability & Responsibility ambition & programs?
Our sustainability agenda drives every part of our business and is one of our strongest selling points as a company; This is demonstrated in every aspect of the business, from the way we source our ingredients to the way our brands are produced at the factories and even reflects in the high self-regulatory standards (through the Diageo Marketing Code) we apply when we market these brands to consumers. Ours is simply an ethos that seeks to create value for everyone, fulfillment that comes from being part of a company that is impacting lives in significant ways.
Describe what it means to you leading the organisation’s policy and public affairs agenda?
I think I have one of the most interesting roles, to be honest. I get the unique opportunity of advancing positive policy campaigns, mitigating tax & regulatory risks for our iconic and well-loved brands but most crucially unlocking new regulatory freedoms within a challenging but extremely dynamic market such as Nigeria.